We exist to provoke our community...
...to step into self-responsibility.
We exist to provoke our community to step into self-responsibility.
our brand’s purpose
We bring clarity and are a force for transformation, encouraging people to find passion and spirit in life.
We are here to call people into deeper integrity, so we can all evolve and grow together.
We’re willing to say the hard truths that others hold back, in the name of love.
Meet Natasha
FOUNDER & CEO
Doctors said 'chronic for life'. I said, watch me.
When endless appointments led to nowhere, I took my health into my own hands.
Two decades of studying natural medicine, anti-ageing, naturopathy, herbology, detox and intermittent fasting later, I've cracked the code of human biology and biochemistry and hacked my way back to optimal health.
Meet Natasha
FOUNDER & CEO
Doctors said 'chronic for life'. I said, watch me.
When endless appointments led to nowhere, I took my health into my own hands.
Two decades of studying natural medicine, anti-ageing, naturopathy, herbology, detox and intermittent fasting later, I've cracked the code of human biology and biochemistry and hacked my way back to optimal health.
Meet Natasha
FOUNDER & CEO
Doctors said 'chronic for life'. I said, watch me.
When endless appointments led to nowhere, I took my health into my own hands.
Two decades of studying natural medicine, anti-ageing, naturopathy, herbology, detox and intermittent fasting later, I've cracked the code of human biology and biochemistry and hacked my way back to optimal health.
The brand embodies taking the long road instead of shortcuts.
The brand embodies taking the long road instead of shortcuts.
THE HEALTH NAG STORY
From a health crisis to a health revolution
2000
2016
2018
2019
A doctor-recommended, global bestseller
2020
2021
Now served in 250+ cafes, hotels & restaurants across the UAE
2023
Sold out 5x in 2024
2024
2025
Shop my daily health hacks
Best Seller
#1 | Doctor recommended
Bioactive Collagen Jelly Green Apple
Hydrolysed peptides.
Green Apple
295.00 AED
Matcha Tea Ceremonial Grade 30g
Ceremonial Grade / Superior Quality.
Tin | 30gPouch | 100g
165.00 AED
